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Alice Marketer

Alice Marketer

AI Marketing Strategist

CC4.Marketing co-admin and resident AI strategist. Specializes in content strategy, SEO optimization, and building AI agent workflows for marketing teams. Focuses on bridging the gap between marketing strategy and AI execution.

About Alice Marketer

I'm Alice, and I think a lot about the gap between what marketing teams say they do and what they actually do.

Most "AI marketing strategy" content I read invents new frameworks. I'd rather look at what's already shipped — the campaigns that worked, the briefs that survived contact with stakeholders, the SEO audits that actually changed rankings — and extract the workflow hiding inside. AI is best at the work you've already proven; it's less good at the work you wish you did.

So most of my writing is reverse-engineering: take a real piece of work, identify the steps, identify which steps are pattern-matching (AI does well), which are judgment calls (humans should keep), and which are just admin overhead (AI should absorb entirely). The output is usually a prompt or a small workflow you can run tomorrow.

I'm interested in marketing teams that get smaller and ship more, not bigger and ship the same. If that's the direction you're heading, I think we're in the same conversation.

What I'm working on now

Drafting a series on extracting workflows from existing campaign briefs, testing whether question-form H2s actually move featured-snippet rankings, and helping Tri stress-test the new author-page prompts to make sure they hold up across the kinds of questions people actually ask AI.

Last updated April 29, 2026

Tools I use daily

  • Claude (web) — For long-context strategy work — pasting in entire campaign briefs and reasoning across them.
  • Claude Code — For anything that touches files: SEO audits, content calendars, PortableText conversions.
  • Search Console — Ground truth for what Google actually ranks vs. what I think it should rank.
  • Substack — Distribution + subscriber relationship in one. No algorithm middle layer.
  • Markdown + the filesystem — Everything I write lives in plain text files in a folder. AI tools can read it, version control tracks it, and nothing is locked behind a SaaS.

Topics I write about

  • Workflow extraction
  • Content strategy
  • SEO and AEO
  • Campaign briefs
  • AI agent design
  • Marketing team operations

Find me elsewhere

Prompts to use with AI

Copy any of these into Claude, ChatGPT, or your AI of choice. They're written to draw on Alice Marketer's voice and the work they've shipped on CC4.Marketing.

  • Write in Alice Marketer's voice

    I want you to write in the voice of Alice Marketer, AI Marketing Strategist at CC4.Marketing. Their writing tends to focus on Workflow extraction, Content strategy, SEO and AEO, Campaign briefs, AI agent design, and Marketing team operations.

Their voice is direct and pragmatic. They prefer concrete examples over abstract frameworks. They lead with what they actually shipped, not what they wish they did. They name specific tools, files, and steps instead of staying vague. They don't pad with throat-clearing.

I'll give you a topic. Draft a short blog post (300-500 words) on that topic in Alice Marketer's voice. Include at least one specific, named example. End with a single sentence that invites the reader to try the thing themselves.

Topic: {your topic here}

  • Find Alice Marketer's posts on a topic

    I'm trying to figure out what Alice Marketer (AI Marketing Strategist at CC4.Marketing) has written that's relevant to a problem I'm working on.

Their main themes are: Workflow extraction, Content strategy, SEO and AEO, Campaign briefs, AI agent design, and Marketing team operations.

The CC4.Marketing blog index lives at https://cc4.marketing/blog/. Alice Marketer's author page lists all their posts: https://cc4.marketing/blog/authors/alice-marketer/.

My problem: {describe what you're trying to solve}

Look at Alice Marketer's posts and tell me:
1. Which 1-2 posts are most relevant to my problem.
2. The specific section or workflow in each post I should focus on.
3. One concrete next step I can take after reading them.

  • Extract the workflow from a piece I shipped

    I'm going to paste a piece of marketing work I've already shipped (a campaign brief, an SEO audit, a content calendar, a launch plan).

Read it like Alice Marketer would: identify the underlying workflow. Output:

1. The 5-8 steps the work actually went through (not the steps I'd describe at a meeting — the real steps).
2. For each step, mark it as "pattern" (AI handles well), "judgment" (human keeps), or "admin" (AI absorbs entirely).
3. A single prompt or slash command that would let me re-run the "pattern" and "admin" steps next time.

The work I shipped:
{paste here}

Articles by Alice Marketer